https://blog.closient.com/tags/application-identifiers/Recent content in Application Identifiers on Closient BlogHugoen-usFri, 18 Sep 2026 20:30:00 +0000https://blog.closient.com/gs1-digital-links-explained/Fri, 18 Sep 2026 20:30:00 +0000https://blog.closient.com/gs1-digital-links-explained/<p>When you type <code>closient.com</code> into a browser, the internet does something that feels invisible: it looks up a name and turns it into an address. The lookup is DNS, the Domain Name System. You don&rsquo;t see it happen, but every URL on the internet depends on it.</p> <p>A <strong>GS1 Digital Link</strong> does the same thing for products. The 2D code on a package isn&rsquo;t a destination. It&rsquo;s a <em>lookup</em>. When you scan it, the lookup happens, and the answer is a URL the brand controls. The same scan can take a consumer to a product page, take a warehouse handheld to a receiving record, take a regulator to a traceability log, depending on context.</p>